Imagine organizing a large corporate conference: You’re juggling speakers, breakout sessions, event technology and attendee engagement tools. That’s a lot of emails and moving parts to coordinate.  How much easier would it be if you could call one person to get all your questions answered?  That’s one reason why event professionals prefer working with a ...

Capture attention, spark curiosity and leave a lasting impression In today’s ever-changing landscape, the way people consume content has undergone a rapid transformation. What does this mean for meeting and event professionals? You’ve likely faced unique challenges in capturing (and keeping) your audience’s attention to deliver a memorable experience.  To address these hurdles, let’s consider some key ...

Have you ever walked into a room and immediately felt a certain vibe? Our environments have a remarkable ability to prime us for what we’re about to experience. And visual cues play an especially important role. What we see in our surroundings has a drastic impact on what we expect from an experience, whether an ...

From sound effects to targeted audio, learn how to amplify participant experiences Sounds provoke powerful emotions. The sound effects in a movie make us lean forward with anticipation or jump in surprise. A song on the radio has the power to transport us to another time and place instantly. Conversely, when you can’t hear what’s ...

In the past decade, competitive online gaming and Esports have experienced a meteoric rise in popular culture and its economic value. Professional esports have long caught up to traditional sports when it comes to prize pools, sponsorships, and production quality, and transitioning your independently run esports events to large-scale competitions can be costly and very ...

Are you using creative content to its fullest potential? You should be. Gone are the days of standing in front of a crowd with a simple slide presentation and expecting your audience to remain tuned in — that’s sort of like serving an unseasoned meal.It’s bland and forgettable. From industry award shows and product launches ...

S’il n’est un secret pour personne que la pandémie a tout bouleversé dans le secteur de l’événementiel, elle a également apporté quelques avantages inattendus en cours de route. Avant que COVID-19 ne devienne un titre quotidien, réfléchissez à ce qui rendait le secteur de l’événementiel unique dans l’esprit des étrangers : Les organisateurs d’événements ont ...

Have you ever managed a virtual conference from a hospital bed? It was a first for Heather Dow, senior manager at  Events & Management Plus, Inc.  When the potential to be sidelined by a life-threatening injury read out how our Encore Canada team helped her manage one of the biggest events of her career without ...

As the pandemic spread throughout the world, it became clear that the events industry was about to turn upside down. While no one expected it to last this long, leaders in our industry have been hard at work to ensure that when events return, planners and their organizations have tools to make decisions, and attendees ...